It’s not hard to persuade someone when you are face-to-face with them. They can see your smile, eyes, and body language, which gives them clues on whether or not they should trust you

Have you given a farm tour at your dairy lately? Why or why not? I love having visitors at our farm and would give tours every day if I could. But, I know not everyone shares this same level of enthusiasm

Hearing my 4-year-old daughter Daphne say the word “chrysalis” always makes me smile. First, because she so carefully articulates the word. Second, because I’m proud that she knows exactly...

When ordering a coffee in the morning, I am observing more and more people swapping cow’s milk for almond milk

Areas of the country have been dumping milk for far too long. Now processors are dropping patrons

The Golden State is known worldwide as a top producer of hundreds of crops and commodities. Due to the rich, abundant soil and ideal, long growing season, California farmers and ranchers have benefited

Among the dozens of tasks I tackle each day, some tasks are certainly less fun than others.And, I’ll be honest, I tend to put off what I don’t enjoy

"Let me put your back tag on," said the reassuring but firm voice from what I would quantify as a "man's man."

Consumers will not hear what we have to say about the dairy industry unless we take the initiative and find ways to tell them. "To the consumer, our story doesn't exist unless we tell it." Dairy farmers...

Looking back, the intense fat-related studies of the 1960s and 1970s did not prove that removing saturated fats and replacing them with vegetable oils made people healthier. That was the hope of the research...

A twist on pretty will debut at a Canadian cattle show in April. While no beauty pageant exists just for young ladies with IQs above 120, there is a pageant of sorts debuting in Canada next month for heifers...

Place yourself in a consumer mindset. In doing so, you'll develop a much clearer dairy conversation. by Mark Rodgers When dairy farmers speak to each other, we often toss around terms such as TMR, DA,...

Producer revenue is projected to rise $1 billion per year in the far West, but fall $230 million everywhere else. Proceedings continue each day in Clovis, Calif., to consider establishing a Federal Milk...

Because it would probably hurt producer prices just about everywhere else. One of the interesting aspects of USDA's public hearing that is underway in Clovis, Calif., to gather testimony on establishing...

Class 4b increase starts August 1 and will last 12 months. by Dennis Halladay, Hoard's Dairyman Western Editor It wasn't as much as dairy producers asked for, and the duration is only half as long, but...

California irrigation districts sue the state water board after it demanded they stop using pre-1914 water rights. As California's drought woes worsen and tempers keep climbing, you just knew it would...

Class 4b hearing next week will see farmers and plants light years apart – as usual

Now that they're pushing for a federal order, the state is willing to look at raising Class 4b prices

USDA will hold three Federal Milk Market Order proposal outreach meetings in the state next week

4-H members promote chocolate milk in winning presentation. Hand out the research, spend money on television ads and speak about healthy food choices, but there is something special about hearing the same...